Brand launch - Hildegard von Bingen logo development and packaging design of the range
HOLY HILDEGARD
HOLY HILDEGARD
The pure essences of nature.
Hildegard von Bingen is the perfect brand ambassador for natural herbs. The Holy Hildegard product line only contains what really needs to be in it. No more and no less. This is also conveyed by the reduced brand design. The Benedictine nun, abbess, poet, composer and prophet Hildegard von Bingen was canonized by the Pope in 2012 because of her almost 1000-year-old medicinal treasure. In order to bring this treasure into our world and to make it accessible to young people, the Albertson Markenbande has developed a holistic brand design. From the logo to the packaging design, Holy Hildegard – combines naturalness, credibility and sustainability with performance and lifestyle.